I wrote a book called The Paleo Solution which went on to become a New York Times Bestseller. This book incorporates the latest, cutting edge research from genetics, biochemistry and anthropology to help you look, feel and perform your best. I am a research biochemist who traded in his lab coat and pocket protector for a whistle and a stopwatch to become one of the most sought after strength and conditioning coaches in the world. With my unique perspective as both scientist and coach you will learn how simple nutrition, exercise and lifestyle changes can radically change your appearance and health for the better.
You likely will lose weight on Whole30—“many people do appear to lose weight while following the plan, likely due to the decreased reliance on processed foods and increased consumption of whole foods, such as fruits and vegetables,” says Cohen. But it wasn’t designed for weight loss, and once the 30 days are over, you may gain all the weight back as you reintroduce your body to a normal diet.
In William Calvin's The Ascent of Mind, Chapter 8 he discusses why he thinks that the Acheulian hand-ax (the oldest of the fancy stone tools of Homo erectus) was really a "killer frisbee." He argues that natural selection for throwing accuracy, which requires brain machinery, is the evolutionary scenario for bootstrapping higher intellectual functions. There are many more articles about evolution and human development throughout William's extensive site, though much of it these days is on climate change.
You're not tracking calories. You won't feel hungry. You won't be eating based on a points system. You're going to miss your morning doughnuts, but this isn't like any diet you might be used to. Whole30 co-founder Melissa Hartwig actually doesn't like calling the Whole30 a "diet" at all. “Most diets are spent white-knuckling your way through deprivation, restriction, hunger, tuning out your body’s signals, and obsessing over tracking and weighing your food,” Hartwig says. She doesn't think that type of behavior is sustainable, and if you've ever tried dieting, you probably agree.
You can easily turn this butter and Brain Octane Oil combo into a Whole30 recipe: Simply swap your butter for grass-fed ghee. You’ll still get all the benefits of clean coffee beans and healthy fats while sticking to the Whole30 rules. (Bonus: If you need an extra dose of protein in the morning, blend your coffee with Whole30-friendly collagen peptides.)
But eventually — probably on day 33 — I started to experiment. First came eating ketchup ... no side effect. Next, I had some red wine ... a slight hangover the next day, but nothing like I used to experience when indulging in sugary cocktails. Then, I added gluten ... and my body officially freaked out. I broke out in a rash and hives all over my scalp, neck, and legs which lasted for a few days. I decided to try eating gluten again after the rashes went away to make sure, and sure enough, I woke up the next day to ... more rashes.

At The Clean Slate Cafe, our Whole30 Approved partners Applegate, Spindrift Sparkling Water, Kettle & Fire Bone Broth, Primal Kitchen, Chomps, and Primal Palate collaborated on The Clean Slate Cafe, our completely Whole30 compliant pop-up restaurant. They served Whole30 meals to over 1500 guests in NYC over the course of 3 days! Enjoy this little peek into the opening night party. The Clean Slate Café is a testament to the fact that when our partners come together to serve our community, incredible things happen. What #Whole30Approved collaboration would you love to see?
The following links tend towards news reports of scientific studies that point out some positive aspect of the paleo diet. If you are looking for current news reports, I suggest signing up for Google Alerts for the Type: News. I have three set up, for: "caveman diet," "paleo diet," and "paleolithic diet." You can also set them up for blogs and/or websites.

The Santa Cruz mornings and evenings became packed with fitness clients. The stretch of day in between grew into a time of study and reflection. He had a friend bring in printouts of fitness articles the friend had found using his newfangled Internet connection. "I went through thousands of pages like that," says Glassman. "When I finally got a computer, there was nothing on the Web on fitness I hadn't already seen."
Followed this diet, lost 15 pound, back to my high school weight. My weekly migraines stopped. My 20 year back pain from herniated disk, tennis elbow and old motorcycle accident knee injury all stopped hurting. All I have to do is eat a pizza or sandwich if I want the pain back. Also I generally feel better and have more energy. It is not easy because pizza and chips an salsa and deli sandwiches all taste great, but it is worth it and not that hard to make the food amazing it about choices. Oh and I have three kids. One had ADD, another migraines and two bad acne, on this diet all cleared up. To get political for just a minute. If you read this and watch movies like Corn King, and In Defense of Food you will find that corn is a major source of the heath issues in our country, yet the government subsidizes the growing of corn, leading to 30% of American's being Diabetic or Pre Diabetic causing healthcare costs to sky rocket and now they what to fix health care, how about stop paying farmers to grow poison and direct them toward growing Paleo friendly foods. Try this for 6 months hard core and notice your ailment fade. Like I said, if i want a headache, I just need to eat a pizza or drink a beer. Oh one other thing, don't for the masses of "gluten free" junk food like cookies etc. These are just made of corn instead of wheat and are not paleo. Sorry but all cookies are junk food. Eat real food, you will be amazed.
Downsides: Prepare for a bit of a rise in grocery cost. Prepared foods cost less than whole foods. This is American governmental ag subsidies in a nutshell. It's unfortunate and unfair, but true. Also, as others have mentioned, you will be in the kitchen more. Again, it helps if one of you cooks and the other cleans up. It's a little annoying to be sure, but the results are more than worth the annoyances. It is also very difficult to eat out. You pretty much are limited to places that are expensive and accommodating, delis where you know and trust the ingredients, or Chipotle. Again, the slight isolation (if you can do this or at least begin it when you have a little time to spare and don't have a lot of socializing) helped.
The best part of CFA are the people! CrossFit has really changed my life and my perspective on so much. There are so many things that CrossFit and it’s community of people, especially the women, have taught me. I’ve finally found not only an outlet I was missing since my gymnastics days, but also a group of people who continually inspire me, support me and others, and are genuinely interested in seeing their peers meet goals. CrossFit has completely solidified my viewpoint that people and relationships matter most in life.

July 2016 I weighed 225 lbs. and was desperate for a way of eating that I could lose weight with but not starve doing so. This book contained the answers I'd been seeking for years and, in my opinion, is the perfect starter book to understanding the Paleo eating plan. By July 2017 I dropped 65 lbs., felt absolutely great, and became a strong proponent of eating this way for a lifetime. Loren Cordain keeps it simple and straight-forward, explaining the diet in an uncomplicated manner.


This 2003 CrossFit Journal article captures an early conception of a universal, multi-event test of fitness that laid the foundation for CrossFit competition, including what would become the CrossFit Open and the CrossFit Games. The design requirements for such a test "included but were not limited to the following: quantifiable results; consistency with the CrossFit fitness concept; raising our commitment to improving absolute strength, relative strength, and gymnastic foundations; balancing intrinsic abilities of smaller and larger athletes; emphasizing exercises critical to and foundational to advanced training; mixing training demands within each test and, of course, over the total competition; a design that would identify an athlete’s weaknesses and possibly stand as a workout plan for improving overall fitness; and, finally, we wanted to design a competition that would be 'hard as hell.'"
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