Don’t even consider the possibility of a “slip.” Unless you physically tripped and your face landed in a pizza, there is no “slip.” You make a choice to eat something unhealthy. It is always a choice, so do not phrase it as if you had an accident. Commit to the program 100% for the full 30 days. Don’t give yourself an excuse to fail before you’ve even begun.
Glassman is getting used to this kind of surprised recognition. The man who invented the WOD, the world's most beautifully addictive workout, doesn't look like a paragon of clean living. He doesn't look like a paragon of anything. But then, Glassman enjoys defying conventional notions of good sense and good taste and good practice. And yet the business succeeds. So far, phenomenally.
Glassman is proud of his role in all this, but the system puts him and CrossFit at a very real risk. As the world of CrossFit grows, as more businesses enter and profit, and his share of it becomes smaller, CrossFit's greatest success--gaining mainstream acceptance as exercise and a sport--could turn it generic, like baseball or skiing. "One of our greatest fears is becoming escalator," says Dale Saran, CrossFit's general counsel, referring to what was once a trademarked name brand of Otis Elevator. So, although Glassman keeps the CrossFit business model radically loose and open, he protects the brand name with an iron fist.
Since 2009, Melissa Hartwig’s critically-acclaimed Whole30 program has quietly led hundreds of thousands of people to effortless weight loss and better health—along with stunning improvements in sleep quality, energy levels, mood, and self-esteem. The program accomplishes all of this by specifically targeting people’s habits and emotional relationships with food. The Whole30 is designed to help break unhealthy patterns of behavior, stop stress-related comfort eating, and reduce cravings, particularly for sugar and carbohydrates. Many Whole30 participants have described achieving “food freedom”—in just thirty days.
By the end of my first Whole30, I had an entire document full of recipes I still wanted to try, which motivated me to keep going. Yes, you can stay compliant by eating steamed chicken and lettuce every day, but why would you do that to yourself? "Find foods that are easy to make and that you enjoy eating," Cohn says. "If you eat foods that you don’t like just to follow the diet, you are not going to continue to eat those foods once you are done with the 30 days." Pro tip: Google the Whole30 version of your favorite meal, there's probably a recipe out there for it. (Unless that meal is cake.) This really helped reignite my love for cooking and encouraged me to continue preparing my own meals, instead of relying on Seamless delivery.
Your only job during the Whole30 is to focus on making good food choices. You don’t need to weigh or measure, you don’t need to count calories, you don’t need to purchase everything organic, grass-fed, pastured, or local. Just figure out how to stick to the Whole30 rules in any setting, around every special circumstance, under any amount of stress… for 30 straight days. Your only job? Eat. Good. Food.
Paleo Comfort Foods: Homestyle Cooking in a Gluten-Free Kitchen by Julie Sullivan Mayfield and Charles Mayfield. Implementing paleo guidelines and principles in this book (no grains, no gluten, no legumes, no dairy), the Mayfields give you 100+ recipes and full color photos with entertaining stories throughout. The recipes in Paleo Comfort Foods can help individuals and families alike lose weight, eat healthy and achieve optimum fitness, making this way of eating sustainable, tasty and fun. The many reviews at Amazon are basically flawless. The sole complaint is over the lack of nutritional information. But there is no counting on the paleo diet and its inclusion would have been inappropriate. Published September 10, 2011.
Whether you’re brand new to the program or returning after a long break, this track will take you from contemplation to action in just eight easy steps. Take as much time as you need to explore each step before moving on to the next, but we encourage you to review each step in order—even if you’re impatient to get started. As you’ll hear over and over again, when it comes to the Whole30, planning and preparation are key!
On that spring day across America, the CrossFit faithful gathered--and toiled. There were hundreds of thousands of them, certainly. Maybe a million, maybe two. In an old industrial facility in New Orleans, they hoisted themselves on gymnastic rings and did dips up there. In a strip mall in Santa Cruz, California, they threw 20-pound medicine balls against a wall over and over again. In a business park near the Dulles airport in Virginia, they pushed weighted barbells above their heads, first once a minute, and then as fast as they could for three minutes straight--or until they couldn't lift their arms.
He also makes a concerted effort to avoid new streams of revenue. (See "CrossFit Doesn't Want Your Money.") CrossFit makes most of its money from training seminars: Every weekend, it certifies hundreds of people as trainers, at $1,000 a pop. It also collects registration fees for the CrossFit Games, royalties from Reebok for CrossFit apparel, and annual affiliate fees. The affiliate fees, which top out at $3,000 a year, are locked in at their original rates. Joshua Newman, who runs a big, successful box called CrossFit NYC, told me he pays just $500 a year.
The top CrossFit Open performers for individuals and teams in each region advance to the regional events, held over the following two months around the world. Each regional event qualifies a specified number of its top finishers to send to the Games. The Games include divisions for individuals of each gender, co-ed teams, and a number of Masters and Teenage age groups.