July 2016 I weighed 225 lbs. and was desperate for a way of eating that I could lose weight with but not starve doing so. This book contained the answers I'd been seeking for years and, in my opinion, is the perfect starter book to understanding the Paleo eating plan. By July 2017 I dropped 65 lbs., felt absolutely great, and became a strong proponent of eating this way for a lifetime. Loren Cordain keeps it simple and straight-forward, explaining the diet in an uncomplicated manner.
That's the amount of time it takes for your body to reset and start the healing process, the authors say. It's also enough time to change your tastes and improve your relationship with food, so you naturally begin to prefer whole foods over their highly processed counterparts. After the 30 days are up, you're encouraged to slowly reintroduce the off-limits foods to see what works for you and what doesn't.
"The struggle is a normal, necessary part of the process. Changing your food is hard. Changing your habits is even harder. Changing your relationship with food is the hardest part of all. The process requires struggle—it’s how you know you’re growing—but don’t make it harder than it has to be! There is no such thing as the 'perfect Whole30,' so if your beef isn’t grass-fed or your travel meal doesn’t look exactly like our meal template, don’t sweat it. Your only job is to stick to the Whole30 rules for 30 days, and some days, you’ll have to let good enough be good enough. When you do struggle, remember why you took on the program in the first place, and don’t be overwhelmed by the big picture—just focus on the next day, or the next meal. Don’t be afraid to ask for help when you need it, and high-five yourself for the victories you’re achieving every day you’re on the program, no matter how small. Even tiny progress is progress."
Greg Glassman and Lauren Jenai founded CrossFit, Inc. in 2000. The company was conceived a few years earlier, in 1996, as Cross-Fit. The original CrossFit gym is in Santa Cruz, California, and the first affiliated gym was CrossFit North in Seattle, Washington; there were 13 by 2005, and today there are more than 13,000. Coaches associated with CrossFit include Louie Simmons, John Welbourn, Bob Harper, and Mike Burgener.