Good Calories, Bad Calories: Fats, Carbs, and the Controversial Science of Diet and Health by Gary Taubes expounds on his 2002 article in the NY Times (What if It's All Been a Big Fat Lie?) and then in Science Magazine (see below). He shows how public health data has been misinterpreted to mark dietary fat and cholesterol as the primary causes of coronary heart disease. Deeper examination, he says, shows that heart disease and other diseases of civilization appear to result from increased consumption of refined carbohydrates: sugar, white flour and white rice. Or in other words, without using the word Paleolithic, he justifies the paleo diet. Here is an excellent chapter by chapter summary of the book [archive.org].
Foods allowed during the program include meat, nuts, seeds, seafood, eggs, vegetables, and fruits. During the Whole30, participants are advised not to count calories or to weigh themselves. After the program is complete, participants are counseled to strategically reintroduce foods outside the endorsed Whole30 list, document the health consequences and culinary value of these additions, and determine if the addition is desired. The program's founders believe that sugar, grains, dairy, alcohol, and legumes affect weight, energy, and stress levels. Losing weight is not a focus of Whole30; calorie-counting and weigh-ins are not allowed.
The best part of CFA are the people! CrossFit has really changed my life and my perspective on so much. There are so many things that CrossFit and it’s community of people, especially the women, have taught me. I’ve finally found not only an outlet I was missing since my gymnastics days, but also a group of people who continually inspire me, support me and others, and are genuinely interested in seeing their peers meet goals. CrossFit has completely solidified my viewpoint that people and relationships matter most in life.
Your only job during the Whole30 is to focus on making good food choices. You don’t need to weigh or measure, you don’t need to count calories, you don’t need to purchase everything organic, grass-fed, pastured, or local. Just figure out how to stick to the Whole30 rules in any setting, around every special circumstance, under any amount of stress… for 30 straight days. Your only job? Eat. Good. Food.