BOXROX – Competitive Fitness Magazine is the world's most widely reaching magazine for Crossfitters and fans of functional fitness. With 730.000 monthly readers from more than 180 countries it connects the worldwide fitness community. The magazine and its 200+ active contributors currently cover many topics including CrossFit®, weightlifting, nutrition, lifestyle and community related news. Everything that a fitness fan is searching for.
But the truth is--and this is apparent to anyone watching Glassman wile away an afternoon at El Borracho--that CrossFit's success doesn't derive from any conventional business strategy. Glassman doesn't behave the way he's supposed to. Sometimes he rebels out of cunning, other times for the sheer petulant fun of it. Often, it's hard to tell which. As a result, CrossFit is a workout and a company no conventional trainer or M.B.A. would ever have built. Glassman is sitting atop a firecracker of a company. And the relevant question is, as always, What's he going to do now?
Food and Western Disease: Health and nutrition from an evolutionary perspective by Staffan Lindeberg (MD at Lund University in Sweden) is the newest book promoting the paleo diet. It covers the link between diet and disease in the Western world (all major diseases, including cancer, heart disease, obesity, stroke and dementia) and towards a greater knowledge of what can be defined as the optimal human diet. Benefits and risks are detailed. The Amazon reviews are all 5 stars. Especially read Susan Schenck's detailed review. You can read a preview at Google Books
Still, it was a tad depressing to watch my boyfriend eat whatever he wanted while I was on the sideline sipping tea. "I miss sharing food memories with you," he said at one point. Sigh. So the next day, we headed to a local brunch spot, and I ordered a Whole30–compliant dish from the menu. I got a bunless burger topped with a fried egg, avocado, lettuce, tomato, and onion plus a side salad instead of fries. Let me tell you, this bunless burger tasted like the juiciest thing I'd eaten in my entire life. After nearly two weeks of cooking every meal, it was nice to have someone else do it for me.
If you have been in a state of dependency on food--be it sugars, alcohol, chips, ice cream, just about anything--or if you have been unwell, unsuited to the world physically or emotionally--or, if you simply feel blah and would like to lose a little bit of weight--please consider trying this program. You might think, "I don't eat that badly! I eat a lot of whole foods!" which is what most people think of themselves (I sure did). But when you actually make a conscious decision to eliminate foods from your diet, you will see that even the small amounts of crap that you've been eating regularly matter. Prepare to be amazed. I sound like an evangelical, I know. It's a little embarrassing. But it is all true.
Soon, Glassman started advertising seminars. For $4,500 plus airfare and accommodations, he would come to you. Or, for $1,000 a head, people could come to Soquel. He would lecture on everything he had concluded about fitness and run participants through workouts. Meanwhile, CrossFit.com devotees were attracting followers of their own. Robb Wolf, a biochemist and former powerlifter from Seattle, visited the Glassmans in early 2002. He and some friends were starting a little gym--could they call it CrossFit?
The first week was the hardest. I quickly learned that meal prep was essential to survive this program. Since everything you’re eating isn’t processed, there’s a lot of planning that goes into being able to have an easy week. If I prepped on Sunday nights for the whole week by filling my fridge with things I could easily eat, and doing things like pre-slicing veggies for those hunger emergencies, I did great.
On that spring day across America, the CrossFit faithful gathered--and toiled. There were hundreds of thousands of them, certainly. Maybe a million, maybe two. In an old industrial facility in New Orleans, they hoisted themselves on gymnastic rings and did dips up there. In a strip mall in Santa Cruz, California, they threw 20-pound medicine balls against a wall over and over again. In a business park near the Dulles airport in Virginia, they pushed weighted barbells above their heads, first once a minute, and then as fast as they could for three minutes straight--or until they couldn't lift their arms.
The idea is that these are the foods that our bodies were designed to eat while many of the heavily processed modern foods that fill our diets today contribute to chronic disease and health problems. Proponents of the diet suggest that a well-planned Paleo diet could lead to improvements in many aspects of health, such as enhanced weight loss and reduced inflammation.
Cordain argues that chimpanzees and horses avoid meat, and they have big bellies that we would have if we didn’t ditch plants for meat. He also says meat increased human brain size, and decreased stomach size so we can have the six-pack abs that chimps can’t. But I looked at his endnotes with citations to research and couldn’t find the source for these theories. I also couldn’t find research showing that legumes and grains were invented by humans.
The Primal Blueprint Cookbook: Primal, Low Carb, Paleo, Grain-Free, Dairy-Free and Gluten-Free by Mark Sisson and Jennifer Meier. Recipes include: Roasted Leg of Lamb with Herbs and Garlic, Salmon Chowder with Coconut Milk, Tomatoes Stuffed with Ground Bison and Eggs, and Baked Chocolate Custard. Recipes are simple and have limited ingredients. Complaints are the book is stuffed with unnecessary photos and proofreading could have been better, e.g. oven temperatures were left out. And recipes are not truly paleo. Despite what is on the cover dairy is used in some recipes. The Amazon reviews average to 4+ stars.
Optimal Diet is a dietary model of human nutrition devised and implemented by Dr. Jan Kwasniewski. Lots of fat and low in carbs. Lots and lots of articles collected from various places. He has an out-of-print book: Optimal Nutrition. The book is explained at the Australian Homo Optimus Association website. A thorough analysis is the first post here: Dr. Kwasniewski's Optimal Diet: Sanity, Clarity, Facts.
This 2003 CrossFit Journal article captures an early conception of a universal, multi-event test of fitness that laid the foundation for CrossFit competition, including what would become the CrossFit Open and the CrossFit Games. The design requirements for such a test "included but were not limited to the following: quantifiable results; consistency with the CrossFit fitness concept; raising our commitment to improving absolute strength, relative strength, and gymnastic foundations; balancing intrinsic abilities of smaller and larger athletes; emphasizing exercises critical to and foundational to advanced training; mixing training demands within each test and, of course, over the total competition; a design that would identify an athlete’s weaknesses and possibly stand as a workout plan for improving overall fitness; and, finally, we wanted to design a competition that would be 'hard as hell.'"